Alcohol Education Guide
to Reducing Harmful Drinking


The Implementation stage of your program is when you put your planning and research into action. At this stage, you will focus on the actions required to start your “fieldwork,” whether it is to administer a classroom curriculum, launch a mass media campaign, hold workshops, deliver training, or carry out whatever other method you have chosen to reach your desired objectives.

During the Implementation stage it will also be possible to assess the effectiveness of your program’s contents, materials, and methodology through pilot testing, and to make any necessary adjustments before the full program roll-out.

This Implementation section of the Guide will help you:

  • Understand the regulations regarding the protection of human subjects in research;
  • Prepare for any necessary training of program staff, interviewers, or moderators;
  • Prepare for and understand the requirements of piloting your program before the full-scale implementation of your program;
  • Get ready to execute the full roll-out of your program;
  • Establish a plan and procedures for monitoring your program during implementation.

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